The Impact of E-Banking Services on Customers Satisfaction: The Case Study of Selected Commercial Banks BNA, BEA and CPA in Ain Temouchent City

الموضوعات

اقتصاد

الملخص

The aim of this study is to investigate the impact of electronic banking on customer satisfaction in the city of Ain Temouchent. In order to achieve the purpose and problem of this study, a questionnaire was designed and distributed to 172 customers in three commercial banks in the city of Ain Temouchent from March 2022 to May 2022, namely: Algerian National Bank, Algerian External Bank, Algerian Popular Credit. And the descriptive and quantitative approaches were used as appropriate methodology for the subject of the study.The results of the study show that there is a positive and significant relationship between e-banking services with its exploratory variables, namely: (quality of service, service accessibility, time saving,safety and privacy) and customer satisfaction in ain temouchent city. The study also concludes that save time is the most important factor that most impacts customer satisfaction with e-banking services, and security and privacy have the least impact on customer satisfaction with e-banking services. Finally, this study recommends that Banks must diversify their electronic services and create new services in line with the requirements of their customers.

روابط وملفات

التعريف والنوع

رقم الوثيقة

ff7761ec-eb67-45d6-bff8-4edf20640a82

رقم العقد

0

نوع الوسائط

Crawler

نوع المحتوى

الرسائل العلمية

صيغة المصدر

ماستر (LMD)

نوع الملف

pdf text

أسماء الملفات

2292481_1.pdf

بيانات النشر

ألقاب المؤلفين

[{"name_ar":"Hind Mehdaoui","title_ar":"اشراف","title_en":"Supervision"},{"name_ar":"Meriem Megherbi","title_ar":"اعداد","title_en":"Preparation"},{"name_ar":"Sarra Si Bouazza","title_ar":"اعداد","title_en":"Preparation"}]

اللغة

English

المصدر والدورية

اسم المصدر

The Impact of E-Banking Services on Customers Satisfaction: The Case Study of Selected Commercial Banks BNA, BEA and CPA in Ain Temouchent City

المحتوى والصفحات

عدد الصفحات

0

كلمات الباحثين

e-banking services, customer satisfaction, service quality, service accessibility, time saving, secrecy and safety, Ain Temouchent city.

إشراف وإعداد

الإشراف

Hind Mehdaoui

الإعداد

Meriem Megherbi, Sarra Si Bouazza

الاقتباسات الببليوغرافية