PenguinCube: growth solution
Elham Hashem , Nicolas Nabhan
كلية إدارة الأعمال والاقتصاد-جامعة سيدة اللويزة · لبنان
الموضوعات
إدارة
الملخص
Over the past two years, PenguinCube has been growing steadily at the operational, financial and geographical levels. It reached a point where it has either to keep operations running and plan for the company maturation, sacrificing a bit of its potential and capacity to focus on strengthening itself; or to develop itself, and to explore possible growth directions as to maintain its growth momentum. To sustain the growth it intends to experience, PenguinCube needs to develop its main assets - the people and the process - and needs to set a plan for expansion. The latter will put into perspective the possible directions the company can take and allows for decisions to be made regarding future developments. "Is its internationalization the solution for its growth needs?" and "How should strategic developments be outlined and planned?" are the two major questions this documents intends to answer. It is indeed the result and summary of the conducted questionnaire and of various brainstorming session. As it will be depicted, the international expansion of PenguinCube will entail reforms at the Human resources level, a thorough review of the company organizational structure, including network design, and finally an acute analysis of its team members' cultural compatibility with target markets.
روابط وملفات
التعريف والنوع
- رقم الوثيقة
- 0f747f50-ce59-4a0c-9f6f-bcce0fc45063
- رقم العقد
- 0
- نوع الوسائط
- Crawler
- نوع المحتوى
- الرسائل العلمية
- صيغة المصدر
- رسائل ماجيستير
- نوع الملف
- pdf image
- أسماء الملفات
- 1088710_1.pdf
بيانات النشر
- ألقاب المؤلفين
- [{"name_ar":"Elham Hashem ","title_ar":"اشراف","title_en":"Supervision"},{"name_ar":"Nicolas Nabhan ","title_ar":"اعداد","title_en":"Preparation"}]
- اللغة
- English
المصدر والدورية
- اسم المصدر
- PenguinCube: growth solution
المحتوى والصفحات
- عدد الصفحات
- 0
- كلمات الباحثين
- Organizational Growth, International Expansion, Strategic Planning, Human Resources, Organizational Structure, Cultural Compatibility.
إشراف وإعداد
- الإشراف
- Elham Hashem
- الإعداد
- Nicolas Nabhan
الاقتباسات الببليوغرافية
APA
MLA